ABOUT US

At GirlieBoo, we’re all about celebrating beauty in every curve. 🎀As your go-to aesthetic fashion & cosmetics boutique, our mission is to make every mid & plus-size babe feel seen, loved, and effortlessly feminine.

We believe being mid or plus-size isn’t something to hide — it’s something to own with pride. When you wear GirlieBoo, we want you to feel unapologetically beautiful, comfy, and full of that cute, confident energy. 💖

You're sexy. You're hot. You're that girl.
 No shrinking. No shame. Just softness, sparkle, and pure baddie energy. ✨

The world needs more of us — bold, radiant, and proud in our skin, our style, and our shine. 💗

 

Our Mission: 

At GirlieBoo, our mission is to empower mid and plus-size babes to embrace their beauty loudly, proudly, and unapologetically. 💖

We’re here to create fashion and beauty goodies that make every girlie feel cute, confident, feminine, and 100% seen.

We believe beauty has no size limit — and every body deserves to feel comfortable, radiant, and celebrated in her own skin. 💕

Through our dreamy, handpicked collections, we’re on a mission to spark self-love, honor your individual glow, and build a community where every babe knows she’s a sexy, hot, badass cutie — just the way she is. ✨

 

🎀 Our Purpose:

At GirlieBoo, we’re here to redefine beauty standards and celebrate the magic of mid-size and plus-size babes everywhere. ✨

Our mission? To make every girl feel seen, valued, and confident in her own skin — just as she is. 

Through our dreamy fashion and beauty collections, we’re building a safe, inclusive space where femininity meets fierce self-expression. From cozy loungewear to bold lashes, every piece is made to empower you.

We’re here to remind you, boo:
 You are beautiful, unapologetic, and so worthy of products that reflect your glow ✨

At GirlieBoo, beauty isn’t limited — it’s for everyone. No exceptions. No apologies. Just love 💖

 

💖 Our GirlieBoo Values


  1. 🎀 Inclusivity

We celebrate beauty in all shapes, sizes, and vibes. Every girlie deserves to feel seen, valued, and represented — no matter what. You're welcome here, boo!

  1. 💅 Confidence & Empowerment

We’re here to hype our mid-size and plus-size babes 💃 Own your curves, your vibe, your story — and never shrink to fit in.

  1. 💗 Self-Love

Everything we create is designed to help you feel cute, comfy, and confident. Because loving yourself? That’s the real glow-up.

  1. 💖 Authenticity

No filters. No apologies. Just real babes showing up as they are — soft, bold, spicy, sweet, or all of the above.

  1. ✨ Creativity & Style

Fashion and beauty are made to be fun, expressive, and totally YOU. We design every piece to bring out your sparkle and individuality.

  1. 🌸 Community

GirlieBoo is more than a shop — it’s a safe space to shine, support, and uplift each other. Here, we don’t compete — we celebrate 💕


💖 What Makes GirlieBoo So Unique?

1️⃣ Made for Curves First, Not as an Afterthought 💕
 Unlike many brands, GirlieBoo puts mid-size and plus-size babes first. Our pieces are designed to flatter, celebrate, and hug your curves in all the right places. You’re not an afterthought here — you’re the moment.

2️⃣ Ultra-Girly, Aesthetic Designs That Slay 🎀
 We’re all about the soft, cute, feminine energy — from pastel fits to cozy glam. Everything is created to make you feel comfy, stylish, and ✨confident✨ with no compromise on inclusivity.

3️⃣ Unapologetic Self-Love Movement 💃
 GirlieBoo isn’t just about beauty and fashion — it’s a whole self-love lifestyle. We hype our girlies to feel sexy, powerful, and hot in their own skin — no filters, no shame.

4️⃣ A Real Sisterhood Vibe 🤝
 We’re more than just a store — we’re building a safe, hype-filled space where curvy queens can be loud, proud, and seen. It’s giving: support, softness & sparkle.

5️⃣ Smashing Stereotypes, Boo 🚀
 We’re here to rewrite the rules. Mid & plus-size girls are trendy, stylish, and iconic AF — and we’re done being left out of the fashion convo.

6️⃣ A Global Girlie Movement 🌍
 From the UK to everywhere, we’re on a mission to reach girlies all over the world. Wherever you are, you belong, you’re seen, and you’re unstoppable in your own magic.


💕 What Does “Boo” Mean at GirlieBoo?

At GirlieBoo, “boo” isn’t just a word — it’s a whole vibe 💅✨
 It’s how we say you’re loved, seen, and hyped up — exactly as you are.

Whether you’re a soft girl, a bold queen, a mid-size baddie or a plus-size angel — you’re our boo.
 It’s our way of building connection, sisterhood, and confidence through every post, product, and message.

So when we say “Hey boo!”, we mean:

 “You belong here. You’re beautiful. You’re enough.”